YOUR e-com BRAND'S
GOALS BROUGHT TO LIFE.
Scaling. A magical word for any business. It's what takes your business from a hobby to a full-fledged money-making asset. Scaling is often-times viewed as the hardest step for most businesses to take. It's difficult, a real chicken before the egg scenario. Do you grow your team and then grow your business? Do you grow your business volume before growing your team?
One of our clients is a startup dating app in the fitness space. They approached us to help them with their TikTok ad efforts. They were seeing some success on the platform but felt restricted by their ads manager that was running the account.
Organic + paid TikTok = 💰🚀
TikTok is one of the hottest social media platforms out there, and for good reason. The short-form video app has taken the world by storm, with users spending an average of 52 minutes per day on the app.1 That’s a lot of time spent watching content!
For businesses, TikTok presents a unique opportunity to reach a large and engaged audience. And we’ve seen firsthand how effective TikTok can be for driving growth.
In this case study, we’ll show you how we used TikTok ads and organic strategies to grow one of our client's businesses by leaps and bounds.
TikTok is still a new ad platform comparatively, but if used properly with a good understanding of content creation, you can find a lot of customers there.
Consistency + Strategy = ✉️ 💰
Email marketing is the elder marketing channel in the room. She's got a bit of a bad rap thanks to some sleazy marketers in the dot com boom but she's still the powerhouse in the room.
Much like the two millennials that run this very agency, email marketing still has plenty of fuel left in the tank for taking on challenges.
The kicker though is that most businesses won't commit to the long-play that is required. This company was the same way, but we showed them just how powerful email marketing can be, especially for a direct-to-consumer business like theirs.
They had reached out to us and set a $10,000 weekend target. 5X their normal average. We love being aggressive, so with just days to spare ahead of the popular shopping weekend, our team got busy.
Growing an already-established business is a monumental task for most businesses. This client had already been around for over 30 years and has tripled their overall revenue since we started helping them with their marketing and digital advertising efforts.
LET’S START A PROJECT🤝
— team work makes the dream work
Handshake Digital is a digital marketing agency that specializes in helping brands connect with their consumers 🤝. We do this through smart strategy and clever content.
We are the new school ad agency that picks black tees over boardrooms.
Handshake Digital is a businesses best friend. We are an agency partner that you can trust to help you see your e-commerce goals brought to life. Our team of marketers, data analysts, ad buyers, and creatives have helped businesses grow millions in revenue.
From email marketing to TikTok paid strategies to Facebook ads to Amazon ads. We have the knowledge and experience to drive results that help you increase ROAS and decrease ACOS.
As a trusted Shopify and Klaviyo partner, we know and understand e-commerce marketing and advertising like it's the back of our hand.
TikTok Strategies & Ads
Paid Media Management