The more you know.
With over 25 years of combined experience building custom WordPress websites, award-winning brands, and managing engaging social media accounts, we have gained a little bit of knowledge and want to share it with you.
Why Being Authentic & Relatable Matters
Authenticity is a word that is often thrown around in marketing, and for good reason. Finding your b
Your Only 24/7 Salesperson Needs Help
No matter the size of your business, it has at least one 24/7 sales person – your website. And
5 Things to Do To Your Site BEFORE Running Facebook Ads
If running Facebook ads has ever crossed your mind, we completely understand why. But what most pe
The Trick to Landing Big Clients with Big Budgets
Starting off, any business owner would be happy to bring on any client, no matter the size. But afte
Managing $250k Per Month in Digital Ad Spend
How does a business scale up their ad spend – from spending absolutely nothing to nearly a qua
Your Offer Is Killing Your Business
You are trying to increase sales. You think about running promotion. You market a big sale. Your cus
How Hiring Can Save Money & Grow Your Business
Listen, we get it. Hiring a new staff member for your team can sometimes mean MORE work, MORE time s
Using Data to Maximize Social Engagement
Anyone with a social media account is always chasing one thing: engagement. And when we talk engagem
List Building 101 – How to Build an Email List
Having an online store that has a large email list is an automatic advantage over your competition.
They Tweeted What?! Our Team Reacts to Burger King’s International Women’s Day Campaign
It was the tweet heard around the world on International Women’s Day 2021. In case you missed it,
How to Verify Your Domain in Facebook Business Manager
With Apple’s upcoming updates to iOS14 and the ongoing issues with marketers and advertisers being
Why We Take A Winter Break
We are at the finish line for 2020. It is safe to say that all of us are looking forward to a new ca
A New Year’s Resolution for Your Business
With about two weeks left in the year, we’re looking and planning ahead – and you should be
Facebook v. Apple: Why Small Businesses Should Care About This
If you’ve logged into Ads Manager, browsed any digital marketing sites or read The Wall Street Jou
Duo’s 2020 End-of-the-Year Review & Forecast for 2021
What a whirlwind of a year! 2020 has been one that has certainly changed business. It’s change
The Beginner’s Guide to Creating Video Content
In 2019, it was forecasted that 80% of content consumed online in 2020 would be video. Fast forward
Duo’s 2020 Cleveland Small Biz Shopping Guide
It’s gift buying season! Like so many people, we want to help support small businesses –
2 More Email Flows That Can Recover Lost Revenue
When it comes to emails, you now know what campaigns and flows are, so let’s take the next step wi
2 Email Flows That Can Recover Lost Revenue
When it comes to email marketing, one of the questions the team at Duo hears most often is “what i
A PSA on Posting Frequency for Social Media
Consider this an agency PSA for all the brands out there: More content does not equal more sales.
Getting Started with Influencer Marketing
Our senior marketing specialist, Alicia Hansen, is also an influencer. She took some time to answe
Three Ways to Build Social Proof
It seems as though everyone is talking about building brand trust and, for our team at Duo, building
Six Tips for a Successful Instagram Giveaway
Interested in sharing your products and services with more people — all while growing a follow
Why Small Business Owners Need TikTok to Stay
Unless you’ve been living under a rock (and, if so, more power to you – especially this
3 Hacks To Better Social Media – Instagram Edition
The Duo team recently shared our top three tips on hacking Facebook on the Duo Sip, Create, Repeat p
Three Ways to Increase Your Online Store’s Conversion Rate
If you run an e-commerce site, you’re always looking for ways to get website visitors t
3 Hacks to Better Social Media – Facebook Edition
As a marketing agency, we see many small businesses, entrepreneurs and startups try to create and ge
5 Things Every Online Store Needs
There are so many things you can say about each and every online store. Each is unique, offering dif
Facebook Ads – Scaling from $6K/month to $60K/month
One of the most difficult tasks for any e-commerce brand to take on is scaling their ad spend and th
Your Halfway-Through-the-Year Social Media Audit
Congratulations! You made it through half of 2020, one of the wildest, wackiest, unpredictable and u
The Work From Anywhere Chronicles – Traveling & Running An Agency Post 5
**wipes brow** Wowzas, it’s been a heck of a 24 hour period or so. We left our wonderfully-app
Remote Work, The 2020 Guide to Must-Have Tools
As we are currently going through 2020 we all know that life has been a doozy so far. One major shif
The Work From Anywhere Chronicles – Traveling & Running An Agency Post 4
I took the day off writing on Sunday and took over driving responsibilities for the majority of the
The Work From Anywhere Chronicles – Traveling & Running An Agency Post 3
The travel in the previous post was from St. Louis, MO to Oklahoma City, OK. I didn’t realize
The Work From Anywhere Chronicles – Traveling & Running An Agency Post 2
Life on the road is always full of surprises, especially when traveling with 3 small kids. Yesterday
The Work From Anywhere Chronicles – Traveling & Running An Agency Post 1
Back in 2012 when Pat Routa and myself created Duo, we did so with a belief that you didn’t ne
Tips for a High-Productivity Work From Home Life.
Working from home is an incredible way to enjoy the ultimate work/life balance, but if you’ve
Building Your Most Important Email Campaign – The Welcome Sequence – BONUS Free Training!
Did you know that over 50% of brands don’t automatically send a welcome email when people sign
What the Heck is a Facebook Pixel?
If you have your own website, or maybe a Facebook page AND a website, you’ve probably heard or
Email Marketing in 2020 — Is it Dead?
Even though email was invented in the 1970s, it didn’t really take off from a personal-use perspec
Branding – Understanding a Common Marketing Term So You Can Find Wendy’s-like Success in Your Own Branding
What exactly is a brand? Why is good branding important? And what does good branding even look like?
Build Amazing Remote Teams With These 3 Tools!
According to a study by FlexJobs, 3.9 million Americans reported working from home sometimes or work
7 Things I’ve Learned in 7 Years
8/24/2012. Wow. I can’t believe that this little marketing agency just turned seven years old. It
The Reality of Partnering with a Marketing Firm: Marketing Advice from Rappers
There are generally two phases in which a company decides that they need the help of an outside mark
Website Redesign – 5 Ways You Can Prepare Right Now to Avoid The Risk of a Poor Website Redesign
The website redesign process can seem daunting, but by taking a few steps to prepare you can ensure
Branding: Expectations vs. Reality
We’ve heard some crazy expectations when it comes to branding and what it entails. What we’re he
5 Simple Ways to Tune Up your Website
Your website should be an organic medium that continues to grow over time. Part of that growth is en
2019 Shadow Student Video Recap
At the end of our two weeks with Ellie, we wanted her to experience one last thing… what it
How to open an online store in 4 simple steps
Selling online is no small task, even with all of the flexibility of creating dropship stores, third
My Duo Experience
A LITTLE BIT ABOUT ME Hello! My name is Ellie Milius, and I am a graduating senior at Rocky River Hi
Top Three Things to Focus on as a Small Business
The statistics behind starting up a new small business are astounding. According to data from the U.
Silver Spoon Awards – A Recap
Every year Cleveland Magazine picks the 25 best restaurants in Cleveland to feature in their May edi
5 Ways to Spice Up Lorem Ipsum
If you are like me you have been working with filler text so long that it gets hard to distinguish a
15 Design Conferences We’re Excited About in 2019
Here at duo, we place high value on the importance of lifelong learning. One of the best ways to do
PHP 7.2 – What You Need To Know
Many of our clients have received messages from us talking about how they need to update their PHP
The One Tool that Helped Our Business the Most in 2018
Holy cow, 2018 is coming to an end. Don’t let that scare you though, 2019 is about to kick ass
Meet Steve
Hi everybody! We want to introduce you to our new Technical Project Manager, Steve Riggle. Steve is
GDUSA Graphic Design Awards – 3X Winners for Recent Work
Every year Graphic Design USA runs it’s annual graphic design awards competition. The purpose
Meet Margot
Hi everybody! We want to introduce you to our new Marketing Specialist / Account Executive, Margot K
4th Quarter is Coming – Let’s Audit Those Social Media Accounts!
The 4th quarter is right around the corner, which means holidays are coming! People are going to be
GDUSA American Web Design Awards – 2X Winners for Recent Work!
Every year Graphic Design USA runs it’s annual American Web Design Awards competition, its pur
Branding – Trust the Process
Branding is not something that businesses do often, or at least they shouldn’t. Often times bu
4 Tips for Building Customer Loyalty in Small Businesses
A consumer chooses a small business because they believe in the idea of small businesses. Sometimes
What are the Best Ways to Advertise My Small Business?
Advertising a small business. There are endless combinations of different ways to promote your busin
Top 5 Easy To Implement SEO Tips For Beginners
1. Creating relevant content! The more content you create, the more chances you have to rank on Goog
Bold Colors Are Coming In 2018
We have already seen this trend creep in over the course of 2017 but bold, high saturated color pale
Business Cards – Your First Impression
You are meeting a potential big client, the one that can change the trajectory of your business for
6 Mistakes Small Businesses Make
Running a small business is hard work. Long hours, juggling all of the various job titles that you d
Branded Content & Why We’re On Board
Our business is primarily a web design & graphic design business. We have made some great websit
Introducing, Plans. Low-Cost Monthly Websites
As a web design company in the Midwest one of our largest competitors are the ‘free’ web
Simple Marketing Tactics for Small Businesses
We work with businesses that come in all sorts of shapes and sizes, but when you peer behind the cur
Logo Clean-ups
You’ve been running your business for years now, and people know your logo. Good or bad, they
5 Reasons Why You Should Hire a Design Company
Hiring a professional design company may seem like a daunting task but it often times can lead to in
Adobe Xd – One Year of Real-World Use
Adobe Xd is Adobe’s take on UI/UX wireframing and planning, we’ve used it for the better
You May Not Need a CMS Like WordPress
We are a design company with a primary focus on designing websites, that’s probably the larges
Help A Non-profit get a Free Website
This year we at Duo have decided to take a different approach to holiday ‘gifts’. For th
Our Tools of the Trade
There are tons of apps and services out that can help make your life easier. Below is a list of some
Introducing, Project Planner
Here at Duo we are always trying to think of new and unique ways to make our business better and mor
Plan for the holiday season with a content calendar!
We hate to be the bearer of bad (or good) news, but the 2016 holiday season is knocking on our door,
How to Integrate Your Brand Into All Aspects of Your Company
Business leaders aren’t kidding when they hammer on about branding. It increases recognition and b
How Design Plays a Part in Your Marketing Efforts
Design plays a major role in the success or failure of your marketing efforts—and I’m not talkin
It’s Important for Small Businesses to Have Great Websites From Day 1
Everyone knows you should have a website. Your online presence brings in consumers and gives you inf
When do you need a Website Redesign?
Your website is where consumers go to get information on you and your products, it’s your face to
5 Free Stock Photo Sites To Use For Your Next Project
In todays design world stock photography has become a huge asset in the designers tool belt. These s
Common Website Terms Explained
Like any industry, website professionals have their own language they tend to speak in. We at Duo tr
The Importance of Social Media
Small to medium sized businesses live and die by their marketing, and social media is the ace in the
How I Became a Web Designer
As a child I always had great creative outlets, my Mom could doodle, sketch, and paint with ease. My
You Need A New Website Design, Now What?
Before you pick up that phone to call a website design company, get yourself prepared. The way peopl
Coffee Happens, And Then The Things Happen.
Creativity doesn’t start for us until that first hot cup of deliciousness hits our lips As I s
Tips For Small Business Holiday Marketing
Reach your customers and show them that small businesses are great! It’s the most wonderful time