It was the tweet heard around the world on International Women’s Day 2021. In case you missed it, Burger King UK’s Twitter account shared this tweet to their account in honor of the annual holiday: And it immediately had the whole internet talking – as well as the Handshake Digital team. In our latest Sip, […]
With Apple’s upcoming updates to iOS14 and the ongoing issues with marketers and advertisers being banned for little to no reason, Facebook has suggested users take steps towards verifying their website domains. Ultimately, this verification process is a good thing. It will allow you to control editing privileges of your links and other content. This […]
We are at the finish line for 2020. It is safe to say that all of us are looking forward to a new calendar year, no matter how the past twelve months have gone for you. We want to share something our agency does. Something that many may raise their eyebrows against. Something that a […]
With about two weeks left in the year, we’re looking and planning ahead – and you should be doing the same. It’s time to ask yourself, “what can I do in this last stretch of the year to schedule some marketing efforts to get ready for the first quarter?” What can businesses do to plan […]
What a whirlwind of a year! 2020 has been one that has certainly changed business. It’s changed marketing. It’s changed a lot of things. Hopefully you see the light at the end of the tunnel and are starting to look forward to 2021. Chris and Pat recently chatted on the Sip, Create, Repeat podcast all […]
In 2019, it was forecasted that 80% of content consumed online in 2020 would be video. Fast forward to the end of 2020, and thanks to Coronavirus and everyone being at home much more often than ever before, and the actual stat may be even more than that. For someone not comfortable with it, creating […]
It’s gift buying season! Like so many people, we want to help support small businesses – especially in 2020 when so many of these businesses have been devastated by the COVID-19 pandemic. So we put together this list of our favorite Cleveland small businesses that we believe you should support if you’re looking to […]
When it comes to emails, you now know what campaigns and flows are, so let’s take the next step with your email marketing so you can convert customers that recently visited your site. There are two good ways to do that through email marketing: via browse abandonment and abandoned cart flows – as we discussed […]
When it comes to email marketing, one of the questions the team at Duo hears most often is “what is the difference between a campaign and a flow?” On the latest episode of the Sip, Create, Repeat podcast, we answered it. What is a campaign? A campaign is a one-off email that you send. You […]
Consider this an agency PSA for all the brands out there: More content does not equal more sales. There, we said it, and it is something we feel strongly about. As much as everyone wants to post a billion times a day because they think it’s going to drive a crazy amount of sales, we’re […]
